This must be my week to celebrate fun tea bag packaging! This Constant Comment tea bag was tucked into my latest letter from Sandy, my tea pen pal in New York, and I was tickled to realize that the image on the front is from one of the original jars of spiced black tea that Ruth Bigelow marketed. The story goes that one shopkeeper told Ruth he'd been allowing customers to actually smell the tea, and he said, "One whiff and they were sold." Ruth began including an extra "Open and Whiff" jar of tea with each case, and the rest is history!
I love that Bigelow has recalled this important bit of their tea history on their packaging, and I also love that Sandy was kind enough to share some with me!
I learned to drink hot tea from a family friend who was British, so of course it was a black tea with cream and sugar - but Constant Comment was one of the first spiced teas I tried, and I have been a fan since my teen years. I love the "throwback" packaging. And your Aqua teacup looks lovely!
ReplyDeleteConstant Comment was the first flavored tea I ever tried and I loved it instantly. This packaging is so much fun. I never knew about the "Open and Whiff" jar, but what a great marketing technique!
ReplyDeleteI like the "open and whiff" very cute! Love their tea and your pretty teacup too.
ReplyDeleteI like the "open and whiff" very cute! Love their tea and your pretty teacup too.
ReplyDeleteI still love Constant Comment. What a creative marketing tool. Thanks for that tidbit of information.
ReplyDeleteConstant comment is always good. I may have to buy a box soon. It's been a while since I've had a cup.
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